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| Brand Manual - 2024
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Workwear
In 2022 we updated our workwear collection to a more modern look which makes many of the clothes suitable also for employees working at manufacturing sites or even in the office. We call the collection “We are ONE” as it is meant to unite the service technicians with all other employee groups. All items are sourced and sold by the Profile Store.
Workwear requirements
  • All Atlas Copco workwear items must follow the same guidelines.
  • Consistent usage of the brand colors as well as logo placement and size is important. Workwear garments should be made using the brand colors: Gray cool gray 11 C with blue applications in PMS 313C. Secondary color can be PMS cool gray 4C.
  • Logo shall be printed in PMS 313C.
  • Pants are offered in black with a blue logo.
  • If an entity for any reason is unable to use the Atlas Copco workwear collection, the entity must ensure that products comply with brand guidelines, are responsibly sourced, and are manufactured according to Atlas Copco’s Code of Conduct.
Examples
Good teams empower you to move with confidence. Good workwear does the same. Our service technicians represent the Atlas Copco brand as an important customer touchpoint. High-quality, correctly branded workwear allows them to be true ambassadors for our brand, ensuring a professional appearance and guiding our customer perception. The right design and functionality equip our teams to perform at their best, with innovative stretch fabrics used in many garments to give ultimate comfort.
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The full collection is available in the Profile Store:
Click here